Record 2015 U.S. Auto Sales
While it has been a near forgone conclusion for months, U.S. auto sales closed out 2015 with record sales of nearly 17.5 million vehicles. That’s up 5.7% compared to 2014.
Among the big winners in 2015 is FCA with a 7.3% rise, largely fueled by a 25% boost in sales from its Jeep brand. Their crosstown rivals did well too with Ford showing a 5.3% gain, while General Motors was up 5.0%. Both automakers benefited from sales of SUVs and pickup trucks that have grown almost as fast as the cost of gasoline has dropped.
Broad-based import manufacturers did well too. Nissan scored an impressive 7.1% gain, Hyundai-Kia was up 6.2%, Toyota Motor Sales grew 5.3%, with American Honda somewhat off the industry pace at 3.0%. Scrappy Subaru continued to perform far better than average with a sales gain of 13.4%.
Volkswagen, suffering from both image and supply issues due to the ongoing diesel emissions scandal, dropped 0.4% for the year despite a big 11.1% gain from its Audi luxury division.
Premier manufacturers fared poorer than the overall market as BMW Group posted a yearly sales gain of 2.2%. Still, that was enough to outsell rival Daimler AG with its vaulted Mercedes-Benz brand, which saw a 3.8% rise in sales.
Speaking of premium priced auto companies, Tesla easily weathered falling gas prices to show a 26.7% rise in sales of its all-electric Model S for 2015.