Sneak Peek of New Ford “Inner Mustang” Ad

Ford has released a sneak peek of its Mustang ad that will debut during this weekend's Daytona 500. The commercial shows how customers are unleashing their “inner Mustang" through the Mustang Customizer, a website and app that allows people to build the Mustang V6, GT, Boss 302 or GT500 of their dreams by choosing from custom colors, trims, wheels and decals. The site offers a printable parts list that can be taken to a dealer. The Mustang Customizer also allows users to battle their Mustang against others on the Customizer Battle page, as well as share share their results with their friends via Facebook

“This ad was created to work in tandem with the success of our Mustang Customizer and downloadable app, which allows anyone to create their very own Mustang, selecting colors, accessories and decals to complement the amazing design,” said Lee Jelenic, Ford Car Marketing Communications manager. “Mustang owners are unique, independent, and like their cars to reflect their personalities. The Customizer site and this spot pay homage to that.”