Strong European Sales for Hyundai and Kia
2.17.2012
Sales of Hyundai and Kia are dramtically outpacing that of domestic automakers in Europe. According to the European Automobile Manufacturers Association, Hyundai posted a 17-percent increase last month, while its affiliate Kia gained 31-percent. This as Renault SA, Fiat SpA and General Motors Co.'s Opel/Vauxhall unit suffered double digit declines last month. So what's behind the strong performance from Hyundai and Kia here in the U.S. and in Europe? Well, they say it's a lot about design. Here's John Krafcik, President and CEO, Hyundai Motor America and Tom Kearns, Chief Designer Kia Design Center from the 2012 Chicago Auto Show.


